By Miles Quest (eds.)
The Horwath ebook of Tourism appears to be like on the elements considering the prior and destiny improvement of tourism during the eyes of approximately 30 self sustaining authors from Europe and the US, them all experts of their box. The e-book examines the part elements of the tourism and seeks to offer a vast photograph of overseas tourism - some of the most dynamic industries on the planet - proposing while, a few options to the issues which it faces within the subsequent decade.
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Extra info for Horwath Book of Tourism
39-57. 4 (WTO, Madrid). World Tourism Organisation (1989a) Yearbook of Tourism Statistics Vol. I (WTO, Madrid). World Tourism Organisation (1989b) Yearbook of Tourism Statistics Vol. Il (WTO, Madrid). Notes 1. Manila Declaration on World Tourism, The World Tourism Conference, Manila, Philippines, September/October 1980. 2. Zinder, H. , May 1969. Professor Brian Archer, BSc(Econ), MA, PhD, FHCIMA, is Head of Department of Management Studies for Tourism and Hotel Industries, University of Surrey.
G. small locally owned hotels which do not provide tour operators with a sufficient mass of standardised products to sustain profitable operations. • Where an element of policy in the host territory is to encourage innovation 32 Marketing the Tourism Product and diversification - for example, the extension into previously unpopular seasons, the opening of new resorts or locations, the launching of products which are new for the host territory in question - and typically, in recent years, the introduction of new products to cater for tourists with avant-garde sports, recreational and cultural interests.
A major motive which is ascribed to tourism is the discovery of different value systems which implies the popular notion of cultural exchange. 'Getting to know the place' - and 'people to people' programmes have the objective of educating the visitor about different ways of life. All very straightforward - tourism is simply about the discovery of different people. Viewpoints and Values Observers of tourism are overwhelmed by the idea of witnessing and recording, in all of its modern manifestations, a new social phenomenon.