Download Modern Military Strategy: An Introduction by Elinor C. Sloan PDF

By Elinor C. Sloan

This textbook presents a coherent creation to post-Cold struggle and post-9/11 army conception for upper-level scholars looking an preliminary realizing of strategic studies.

In the modern interval there was major and growing to be curiosity between scholars approximately overseas defense concerns. whereas many guides specialise in one specific point of army technique, there's no unmarried quantity that gives a entire but available review of strategic suggestion during this new period.

Modern army Strategy will fill this hole within the literature, with chapters at the behavior of battle in all the naval, land, air, house and cyber dimensions, and on nuclear method, and abnormal struggle and counterinsurgency. The textual content concludes by way of determining crosscutting developments, statements, and rules that could shape the foundation of a contemporary, basic idea of war.

This publication can be crucial interpreting for college kids of strategic experiences, struggle stories and army historical past, and hugely urged for college students of safety reports and diplomacy in general.

Show description

Download Business Strategy: A Guide to Effective Decision-Making (The by Jeremy Kourdi PDF

By Jeremy Kourdi

Strong new forces are reshaping the company global and the position of the executive in making powerful strategic offerings is more and more hard. This booklet indicates today's supervisor the best way to create and maintain a dynamic, ecocnomic company with innovations to aid potent judgements. It evaluates the instruments, strategies, and strategies for making profit-boosting judgements. additionally, it comprises insights into powerful strategic decisions--what labored and why, what failed and why.

Show description

Download Electronic Warfare (Defense, Security and Strategy) by Adam T. Elsworth PDF

By Adam T. Elsworth

For army planners, the keep watch over of knowledge is necessary to army luck, and communications networks and pcs are of important operational value. using expertise to either keep watch over and disrupt the circulation of knowledge has been more often than not said through a number of names, details war, digital battle, cyberwar, netwar, and knowledge Operations (IO). This publication is a spotlight on digital struggle that's outlined as an army motion related to using electromagnetic and directed strength to manage the electromagnetic spectrum or to assault the enemy. This ebook involves public records that have been positioned, accrued, mixed, reformatted, and more advantageous with a topic index, selectively edited and certain to supply quick access.

Show description

Download Outnumbered: Incredible Stories of History's Most Surprising by Cormac O'Brien PDF

By Cormac O'Brien

Outnumbered yet no longer Outmatched.   How did Hannibal’s 55,000 Carthaginians flip the tables on an 80,000-strong strength of the traditional world’s most productive army computer, the Roman military? What allowed 6,000 Englishmen to beat 30,000 French at Agincourt in 1415? Which mistakes in judgment doomed a Russian military two times as huge as its opposing German strength on the conflict of Tannenberg in the course of global conflict I? writer Cormac O’Brien’s strong and brilliant recreations of history’s such a lot mind-blowing army victories light up the crafty innovations, mystery guns, fateful judgements, and alterations of fortune that grew to become the tide of conflict within the so much notable and unanticipated methods: the dicy Greek ruse that trapped the Persian Fleet at Salamis in 480 BCE; the storm from snow that helped a Swedish strength ruin a Russian military 4 instances its measurement on the conflict of Narva in 1700; the newly brought firearm that enabled a hundred and fifty British squaddies to carry off an attacking horde of 4,000 Zulus at Rorke’s flow, Africa, in 1879. Even a commander as fearless, confident, and battle-hardened as Alexander the nice, best 40,000 Macedonian troops, should have quailed on the sight that met him as he neared the village of Issus, Asia Minor, in 333 BCE: an suddenly and unimaginably great Persian strength of a few 100,000 males, spanning the Mediterranean coastal undeniable so far as the attention may well see. For war had already validated, and has proven ever on the grounds that, that numerical superiority regularly contains the day. And but, each sometimes, such lopsided engagements have had an unforeseen end result, and proved to be a crucible during which nice leaders, and heritage, are solid.   Outnumbered chronicles fourteen momentous events on which a smaller, ostensibly weaker strength prevailed in an epochal war of words. therefore, Alexander, undaunted, devised an excellent and bold plan that disoriented and destroyed the Persian strength and, as a result, its empire. Likewise, in the course of the U.S. Civil warfare, accomplice basic Robert E. Lee, regardless of being outpositioned and outnumbered greater than to 1 by way of Union forces at Chancellorsville, Virginia, hatched an audacious and shock method that stuck his enemy thoroughly unawares. different both unforeseen, era-defining victories are proven to have derived from the devastating deployment of bizarre weaponry, sheer success, or maybe the gullibility of an enemy, as whilst Yamashita Tomoyuki, commander of 35,000 ill-supplied jap troops, confident the 85,000-strong British Commonwealth military to give up Singapore in 1942.   jointly those money owed represent a captivating survey that captures the buzz and terrors of conflict, whereas highlighting the unpredictable nature of struggle and the braveness and ingenuity of encouraged, and encouraging, army leaders. an exciting journey of the battlefields of background, replete with dramatic encounters, surprising twists of destiny, and interesting personality stories, Outnumbered demonstrates that, even if the percentages look insurmountable, the trail to glory can nonetheless be chanced on.

Show description

Download Go To Market Strategy: Advanced Techniques and Tools for by Lawrence M. Friedman PDF

By Lawrence M. Friedman

During this path-breaking new e-book, best-selling writer and best go-to-market strategist Larry Friedman offers a pragmatic and battle-tested process for taking items, providers, divisions, or maybe a whole corporation to market!

Drawing on dozens of examples and best-practices throughout various industries, 'Go To industry Strategy' lays out a transparent and actionable blueprint for development a successful go-to-market plan - person who will enable you do extra company, with extra shoppers, extra usually, and extra profitably.

In this ebook you'll locate the entire strategies and instruments you must resolution today's an important go-to-market questions:

· Which markets supply the easiest possibilities for ecocnomic growth?

· What do my goal shoppers want? How am i able to do much more company with them?

· What mixture of channels and companions may help me achieve and promote to the main shoppers on the lowest attainable expense?

· Do i've got the precise product or answer? How am i able to create broader consumer curiosity in my offerings?

· Do i've got a profitable worth proposition? What may make the 'message' extra compelling - and force extra paying for activity?

'Go To industry Strategy' isn't really approximately incremental swap. As Friedman issues out, it truly is for executives looking not anything below double-digit profit development and the slashing of at the least 10-15 percentage of marketing expenses - completely real looking effects that go-to-market innovators have constantly accomplished. This publication lays out all the innovations utilized by the world's best go-to-market leaders, so that you can also in achieving these different types of effects, and achieve a true go-to-market aggressive virtue on your markets.

Show description

Download Makers of Modern Strategy from Machiavelli to the Nuclear PDF

The essays during this quantity examine struggle, its strategic characterisitics and its political and social services, during the last 5 centuries. the range of its subject matters and the extensive views utilized to them make the publication a piece of common heritage up to a heritage of the speculation and perform of conflict from the Renaissance to the current.

Makers of contemporary method from Machiavelli to the Nuclear Age takes the 1st a part of its identify from an past choice of essays, released via Princeton collage Press in 1943, which grew to become a vintage of old scholarship. 3 essays are repinted from the sooner e-book; 4 others were widely revised. The rest--twenty-two essays--are new.

The topics addressed variety from significant theorists and political and army leaders to impersonal forces. Machiavelli, Clausewitz, and Marx and Engels are mentioned, as are Napoleon, Churchill, and Mao. different essays hint the interplay of idea and adventure over generations--the evolution of yankee approach, for example, or the emergence of innovative battle within the glossy international. nonetheless others study the method of specific conflicts--the First and moment international Wars--or the connection among know-how, coverage, and struggle within the nuclear age. no matter what its subject matter, each one essay areas the specifics of army notion and motion of their political, social, and financial atmosphere. jointly the members have produced a ebook that reinterprets and illuminates battle, some of the most strong forces in heritage and person who can't be managed sooner or later with out an knowing of its prior.

Show description

Download Mutual Security: A New Approach to Soviet-American Relations by Richard Smoke, Andrei Kortunov PDF

By Richard Smoke, Andrei Kortunov

Published at the same time within the West and the USSR, this learn makes a speciality of East-West family members, and the matter of protection. the results of a undertaking related to either American and Soviet experts, this e-book considers the choices and covers coverage concerns on Europe, Korea and fingers reduction.

Show description